Ron wagner
Ron Wagner is a clear and certain leader who positions people and companies for greatness.
He does so with marketing, sales, branding, innovation and customer experience. He is trusted by his C-suite peers to connect company mission to marketing and growth strategies, to propel revenue and capture market share. He’s a personal branding expert who helps aspiring professionals define, develop, manage, market and protect their personal brand.
As a proven growth specialist and business athlete with CEO qualities, Ron has demonstrable experience rebuilding marketing functions, structuring new growth frameworks and transforming overall business performance in multiple industries. Ron has been at the helm of enterprise-wide initiatives and campaigns, including redefining brands, modifying product strategy and reimagining digital tactics — all of which have led to increased customer engagement, enhanced user experiences and organizational growth.
Mentoring and coaching have always been an integral part of Ron’s career, both in the workplace and at his alma mater, Penn State University. Since 2015, Ron has served as a guest lecturer at this prestigious institution, providing presentations to business students in areas such as brand building and career planning and positioning. Ron is an engaging presenter and author, lauded by many as the best public speaker they’ve heard. His first book was published in 2021, titled: Relevant, Different, Better: 109 Bite-Sized Tips, Insights, Lessons to Help You Stand Up and Stand Out.
Ron holds a bachelor’s degree in advertising from Penn State and is a current contributor to LionLink Career Coaching. Prior to that, he served as a member of the Penn State College of Communications Alumni Society Board and the school’s Outreach Advisory Board, where for 13 years Ron worked with the board to drive development, growth and the adoption of the World Campus online learning platform. Ron also served on the Athletics Marketing Council and contributed to the FastStart Minority Student Mentoring program.
Actionable Insights
Be a velvet sledgehammer.
And some other necessary behavioral traits for marketers. I do a fair amount of mentoring of young marketing professionals. Often-times I’m asked my opinion on
Advice to marketers: Don’t solve problems at the table.
Don’t blurt solutions. Take a step back, process things, build a thoughtful plan. I took a break from the corporate side of marketing in my
It’s Day-1 of your marketing leadership role.
What’s your plan? Whether you’re taking on your first or tenth marketing leadership role, the toughest thing you’ll face in getting started is…well…getting started. There’s
